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How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

Building a list can be daunting and challenging if and if only you believe it is so.

There are ways to build your list in no time at all if you follow the principles I’m about to show you.

Are you ready to build your list?

Let’s get started.

Email might seem a bit bland and outdated in a world dominated by social media but, when it comes to marketing a business, email continues to be regulated.

How To Build Your First 1000 Email Subscribers

It’s easy to see that a strong email marketing campaign can have a significant impact on your business. But how do you start your first campaign, quickly attract your initial subscribers, and start growing your email list?

That is exactly what we are going to treat in this article. Learn strategies on how to build a mailing list, with pro tips to help you quickly bring in your top 1000 subscribers.

Seat tight, grab a cup of coffee and let’s dive in.

If you’re just starting out building an email list, then you might need an email marketing template to get started with a quality design. Search the web, you will see a lot of marketing templates that will resonate with your brand.

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

The strategy that will give you the biggest returns with building email lists is choosing the correct placement and format of email signup forms. What will work for your target audience?

But before you start choosing your opt-in form placement, it’s best to demote your site. By removing unnecessary elements from the site design, visitors can better focus on calls to action and find the content they are looking for.

When it comes to signing up placement, most businesses have multiple activation modules, which are often found in the following places:

  1. The site header
  2. The sidebar (if you have one)
  3. Pop-ups, which have been shown to consistently bring in subscribers

Please note that placing opt-in forms in these sections is not a “set and forget” type of contract. Using site analytics tools, you will get feedback on which forms perform best over time. You will also be able to test which titles, offers, and calls to action subject to emails convert more visitors into subscribers. However, just by setting your forms in the best places to capture emails, you’re already starting on the right foot.

Once your audience can find your opt-in forms in the right places, what can you do to make sure they sign up? You will need to create an attractive offer that they don’t want to miss.

It’s best to offer potential subscribers access to exclusive content. If you’ve ever signed up for email newsletters, you’ll notice that some common offers come in the form of an ebook, white paper, report, or tutorial. While this exclusive content usually comes as a downloadable PDF, some of this can be in video or audio format.

But any kind of bonus content won’t work. It has to be something your target subscribers won’t want to miss. Understand how they think and what their needs are, then tap into those needs when creating your offer.

It also helps if your subscription offer can be considered “premium content” – higher quality than most content readily available on your website. 

For example, if it’s an ebook, make sure it’s longer and more comprehensive than your blog posts. Or, if it’s a weekly email newsletter subscription, you could re-frame it as free weekly lessons on your topic. 

It is this unique premium element that will make your readers want to take the extra step of subscribing to your email list rather than returning to your site regularly.

Social media can be an excellent way to reach your audience, especially if they haven’t discovered your website yet or haven’t signed up for your mailing list. 

This comes as no surprise since demographics, user behavior, and marketing strategies tend to vary depending on the social network you’re using. Given the difficulty of implementing a comprehensive social media strategy, it’s best to focus on just one network when planning to grow your email list through social media. 

Choose the social media site your target audience is likely to use and promote your mailing list there. This means that you need to be aware of the demographics of a social media site. 

For example, LinkedIn is used by professionals between the ages of 25 and 44, while Snapchat is typically used by people under the age of 25. 

It will also help take note of any site-specific features that you can take advantage of. Facebook Pages allow you to add a specific call to action on your pages. You can use this button to direct visitors from your Facebook page to your email signup forms. 

If you’ve built a social following, you can direct them to your email list. Find out how to interact with your fans on Facebook. 

Another email list building tactic you might use is to leverage your site’s content that generates the most traffic. Find the most popular pages or blog posts on your website and create a more prominent mail capture form on those pages. 

It works best if you can create specific offers that are relevant to each post so that visitors who are already reading about a topic have a chance to dig into it more. 

If you want to generate more interest in your brand, and thus bring more visitors to your site and email submission forms, it’s a great way to grab attention. In exchange for a chance to win a prize, your website visitors must submit their email address and sign up for your newsletter. 

But contests aren’t just great for attracting new subscribers. it’s still good to see your most stagnant followers engaging with your business.

If you’ve ever attended a webinar, you would know that submitting your email address is a crucial part of the process. Email opt-ins allow webinar attendees to log into the webinar, and receive pre-launch reminders, and receive additional post-webinar content such as recordings, PowerPoint presentation decks, or presentation text. 

As an entrepreneur, you can be on the other side of the screen and create your webinar and acquire email addresses along the way.

A downside to this approach is that hosting webinars can be very challenging. In addition to planning the presentation, you will need to promote the webinar, plan all the hardware and software you will use, present your webinar live, and perhaps answer viewers’ questions in real-time. 

With proper planning, however, you can automatically repeat or replay your upcoming webinars, as well as reuse your webinar content over time.

It might seem like an impossible task to garner your first hundred subscribers if you have a small audience, to begin with. If that’s the case with your attempts to grow your email list, why not take advantage of the audience of websites and businesses that are more popular than yours? 

This is where guest blogging comes in. Through guest blogging, you can submit informative and engaging articles to popular blogs and redirect at least a fraction of their audience to your site. 

To start guest posting, research the most popular blogs in your niche and study them. See if there are any articles you can contribute that fit well with their site. Then put your guest post article idea professionally. Of course, make sure that every article you submit can redirect the reader’s attention to your email newsletter in the process.

After your mailing list reaches 1000 subscribers, it’s time to step back and optimize. Review the tactics you’ve done so far and keep doing what works, as well as testing different types of modules and offers to see if you can get a slightly higher conversion rate.

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

Plus, as you send multiple emails to your list, you’ll learn about your subscribers’ activity. This will take you one step further and help you understand how to keep them on your list, how to find the emails they will read and open, and what it will take to turn these active subscribers into actual revenue for your business. 

And that will be the end of our discussion today.

If you found the article useful, do leave a comment below.

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

How To Build Your First 1000 Email Subscribers

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